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THE WHO - SELL OUT -  2xLP DELUXE - RE-MASTERED
REVO RECORDS

THE WHO - SELL OUT - 2xLP DELUXE - RE-MASTERED

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NEW VINYL

RELEASED 23/04/21

Released in December 1967, The Who Sell Out reflected a remarkable year in popular culture. As well as being forever immortalised as the moment when the counterculture and the 'Love Generation' went global, 1967 produced tremendous musical upheavals as ;pop' metamorphosed to 'rock.'

The record was originally planned by Pete Townshend and the band's managers, as a loose concept album including jingles and commercials linking the songs styled as a Radio London broadcast - born out of necessity as the band' managers wanted a new album and there weren't enough songs. The original plan was to sell advertising space on the album - Jaguar cars, Coca-Cola etc. The jingles pay tribute to the pirate radio stations and expose the myths of 'pop-culture' and mock consumer society - way ahead of their time...

The album is a bold depiction of the period in which it was made - the tail-end of the 'swinging-'60s' meets pop-art mixed with psychedelia and straight-ahead pop craft. It's glorious blend of classic powerful Who instrumentation, melodic harmonies, satirical lyrical imagery crystallised for what was only the group's third record - the ambition and scope is unrivalled by the Who, or any others from that period. Within the bold concept, were a batch of fabulous and diverse songs - I Can See for Miles (a top 10 hit) is a Who classic, Rael, a Townshend 'mini-opera' with musical motifs that reappeared in Tommy and the psychedelic blast of Armenia City in the Sky and Relax are among the very best material of the 1960s. One of the most extraordinary albums of any era - it's The Who's last 'pop' album. Two years later came Tommy - a double concept album about a deaf, dumb and blind kid...

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- 2LP